Employer branding 2017-10-05T09:24:18+00:00

Employer branding

Highlight your superb employer value proposition to your future & current employees through a robust employer branding campaign

Employer branding

Attract future employees

Attracting great employees to your company is more difficult than it has ever been. As the ‘war for talent’ heats up, there’s been a paradigm shift – the ‘consumerisation’ of the workforce. This means that companies should feel lucky to have their employees and not the other way around.

We help you to attract the best and brightest by broadcasting your employer value proposition to the jobs market – it may well be the factor that clinches those undecided star candidates.

Engage and retain current employees

Due to the highly compartmentalised nature of work today, employees can often feel very disconnected from the product or service that they’re involved in producing and from the overall direction of the company itself. This sense of disconnection grows exponentially the bigger an organisation is, especially one that operates in more than one location.

Employees can also feel disconnected from their colleagues because they spend a lot of the day immersed in the digital world and have reduced face-to-face time with each other. Again, this point is emphasised in larger, dispersed companies.

Our employer branding campaigns help connect your employees with the overall goals of the company and with each other. They help create brand champions that drive your company forward.

Our employer branding campaigns also enable you to align your employee experience with your optimal customer experience, which facilitates your employees in living your company values, giving you a strong competitive advantage.